Understanding Your Team's True Motivations: How Leaders Can Foster Productivity and Loyalty Without Expecting Unwavering Company Devotion

It’s not your team’s job to care.

No one will care as much as you. And you need to accept that.

Your job as a leader is to be clear about what your team is responsible for.

It’s not to make sure they care about the company as much as you.

Sure, you’re motivated by revenue and profit.

But your team is motivated by…

Compensation packages that are easy to understand Jobs that are secure and won’t disappear tomorrow Competent and supportive leadership teams Salaries that are competitive, not just fair Opportunities for growth and promotions PTO systems that actually allow time off Training programs that aren’t outdated Benefits that take care of their families Proof that their feedback is heard

If you think your team will care as much as you do, you’re setting yourself up for disappointment and resentment.

Your team is there to do a job. And your job is to support them.

Forget about whether or not they care about the company.

When you want to see results, focus on them.